Reach Your Ideal Client With a Customer Avatar
Identify and better understand your target audience’s goals, motivations, and interests.
Take out the guess work!
Create a Customer Avatar Worksheet (a one-page document that has everything you need to know about your ideal client).
What Will You Learn?
✅ Understand why you should create a customer avatar
✅ Define who your prospects are
✅ Understand your avatar’s goals and values
✅ Gather your avatar’s sources of information
✅ Know your avatar’s challenges and pain points
✅ Determine your avatar’s objections and roles
✅ Fill in your avatar’s demographics
✅ Find out more details about your avatar
✅ Update your avatar